Six Corporate Habits and Rituals that seem to be far-fetched The emotional brain neither has the capacity for, nor believes in, experimentation. Whatever it does is to be done the same way every time. Simply put, it firmly believes in the motto: Experimentum periculosm - Experimentation is perilous. This conservatism is both an asset and a liability. Both individual habits and institutionalized habits or rituals must be checked from time to time to see if they are working for us or against us.

Eight Corporate Laws of Gravity Gravity is an unfair limitation on our freedom. After all, we had no say in the matter at all; we didn’t ask to be this heavy. Gravity is a natural law, and we can’t repel it. Yet every day, people are making themselves miserable with futile struggles against the natural laws of business and human behavior. When you fight gravity, you’re apt to end with a busted head.